Lorraine is a passionate career marketer who excels in delivering high quality brand, marketing and digital strategies. With experience spanning 20+ years across some of the world’s most reputable brands, her skillset covers all facets of the marketing spectrum from research, insights and measurement to brand strategy and digital transformation. These capabilities give her a 360-degree understanding of the customer journey and the various pathways to drive awareness, consideration and sales.
One of Lorraine’s greatest strengths is her ability to expertly combine the discipline of the large corporates with the fast-paced retail agility necessary to deliver solutions that are both effective and sustainable.
Lorraine’s experience and her desire to drive positive change has consistently resulted in highly successful outcomes for the brands she works for.