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Michael Butler

Michael is the Group's founder, with a background in sales, advertising and financial markets. He started life as a commodities trader with Merrill Lynch on the London Stock Exchange, before moving into various roles in Australia.

His first role here saw him as one of the youngest GMs of a record label before becoming a partner in the largest independent agency in New Zealand that saw the business grow 300% in 3 years. He worked on significant brands including the iconic World Vision Child Sponsorship when the brand saw stellar growth as well as Canon Business, Suncorp and many others.

Michael is the founder of a number of businesses including Strategic Specialists Group, which currently comprises multiple companies. He brings energy and vision to business growth, particularly around sales rigour and discipline.

Industry Experience

• Media

• Manufacturing

• Consulting

• Financial

• Agriculture

• Wholesale

Key Skills

• Business Strategy

• Leadership

• Business Development

• Coaching and Sales Discipline

• Vision and Strategy

• Entrepreneurship

Business Expertise

• SME's

• Mid-Tier

• Multi-National

• Large Corporations (Listed)

• Large Corporation (Private)

Michael's business experience

Strategic Specialists Group not only services SMEs nationwide and internationally but is also a medium business itself. As the founder, a key part of Michael’s role is overseeing and working alongside other business owners to overcome their pain points by placing a top-tier Specialist within the business to run and implement a winning strategy. Michael deals and listens to SME frustrations and issues on a daily basis, taking sales calls, overseeing approximately 100 client relationships (across ANZ) and running Sales & Marketing workshops nationwide.

Michael is entrenched in business culture and with the team develops much of our IP based off of experience with small to medium businesses in all growth and non-growth-related industries. From his experience with these clients and others as well as running his own business, he understands how difficult it is to run a profitable business and the weight and importance of the services offered at Strategic Specialists Group.

Contact Michael

Get in contact with Michael to discuss how he can best help your business grow.